Project:

Careers Website

Objective:

To create an industry leading careers portal for existing and prospective talent. And, to utilize the portal as a platform for employer brand messaging.

Solution:

Utilising video testimonials of real employees in their work environments, provided the perfect vehicle to promote an accurate portrayal of ING Direct’s culture, values and employment benefits. Blaze delivered the project according to strict accessibility benchmarks while ensuring content was advantageous to Search Engine Optimisation.

Outcome:

“Amazing job, our CEO even commented that he would like our consumer site to look the same. What a compliment!”
Belinda Palmer,
Senior Recruitment Consultant,
ING DIRECT
www.ingdirect.com.au/careers